Bennett Peji @ Brett Wesley Gallery...

Just in time for the new year, Bennett Peji will help you re-energize your business and your community. On January 21, he’ll share case studies that are entrepreneurial and culturally insightful, based on his 7 key insights to solving complex branding challenges, whether for a business or a community. Bennett’s presentation will cover the Key Elements of Strategic Brand Positioning including Mission, Vision, Competitive Advantage, Value Drivers, and Implementation Examples. He’ll also speak on civic branding: helping cities and districts be – or become – relevant and competitive in the face of rapid change. For example, he identifies an area’s “DNA” to make its identity central to the design of new or redevelopment projects, and to cultivate the building blocks for positive growth.

eurie creative is proud to host this special event with IABC Las Vegas and the Las Vegas Advertising Federation, with gracious support from our event partner, Neenah Paper and location partner, Brett Wesley Gallery.

About Bennett Peji l Bennett was a featured speaker from the USA at the 2010 ICOGRADA World Design Congress in Madrid, Spain and has spoken at over 40 conferences worldwide.

Bennett has served as local chapter President and on the national board of the AIGA, the world’s largest communications design association, with headquarters in New York and chapters in 67 cities. He was one of the co-founders of the AIGA Center for Cross-Cultural Design and is San Diego’s first AIGA Fellow honoree.

Bennett is inspired by multi-faceted businesses, communities, and cities. He serves as a Commissioner of Arts and Culture for the City of San Diego and was 2009 Chairman of the Asian Business Association of San Diego, whose member network spans from India to the Philippines, Korea to Malaysia, and China to Laos. He serves on City of San Diego Mayor Jerry Sander’s Civic Leadership Team and the Boards and Commissions Advisory Group, and is a director of the Filipino-American Chamber of Commerce.

Join us at the Brett Wesley Gallery as we serve up drinks, food and great conversation. There’ll also be great giveaways from our event sponsor Neenah Paper.

DATE Friday, January 21, 2011 l TIME 6 pm - 9 pm
PLACE Brett Wesley Gallery 1112 South Casino Center Boulevard Las Vegas, NV 89104

RSVP RSVPs accepted until day of event
$10.00 IABC Members / AAF Members/Students l $15.00 Non-Members

event link: http://iabcadfedhostbennettpeji.eventbrite.com/

Nevada Public Radio

For more information on the Cultural Arts in Las Vegas please visit Nevada Public Radio. NPR has detailed listings of many cultural and civic events hosted by area non-profits click on this link http://www.knpr.org/common/psa/listNEW.cfm and if you are planning an event in the next few months, be sure to get your free listing in Nevada Public Radio's Desert Companion magazine by submitting the information here at http://www.knpr.org/culture/eventaddnew.cfm

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